WA
Professional services
Waterman Accountancy Solutions
A remote bookkeeping and payroll practice supporting SMEs across the UK. I delivered a complete website covering its bookkeeping, payroll, VAT and SME support services.
Selected clients & partnerships
Real Businesses. Very Different Challenges.
I work directly with SMEs, owner-managed businesses and specialist organisations across SEO, Google Ads, WordPress, content and digital marketing. Here is a selection of the businesses I have worked with across the UK and internationally.
- Local businesses
- Professional services
- Trades & construction
- Retail & ecommerce
- UK & international
14+ Years
Digital marketing experience
Direct Access
Clients work directly with me
Zero Outsourcing
I personally handle the work
UK & International
Essex to Europe and beyond
Different sectors, same principle
Understand the business before touching the marketing
An accountant, mobile tyre fitter and luxury jeweller do not need the same marketing plan. I start with how the business works, what customers are looking for and where the commercial opportunity actually sits.
How I approach client work
No pre-built package forced onto every business
Some clients need stronger local search visibility. Others need a better website, cleaner Google Ads tracking, more useful content or several of those things working together. The work changes because the businesses, customers and competitive markets change.
Owner-managed businesses
Practical marketing where decisions need to make sense to the person actually running the company.
Local & regional
Businesses competing for customers in a defined town, county or service area.
Professional services
Businesses where trust, clarity and expertise matter before a prospect makes contact.
International projects
Digital projects are not restricted by postcode. I also work with businesses outside the UK.
Selected businesses
Clients across a wide range of sectors
Use the filters to narrow the list, or browse all of the businesses below.
ZF
Funeral services
Zervas Funeral Directors
A family-run funeral director serving Athens, Attica and wider Greece. Work has included a full website redesign and Google Ads management.
SK
Trade services
Speedy Keys
A locksmith and key-cutting business operating across the UK. Work includes an ongoing SEO programme alongside substantial website improvements and redevelopment.
CD
Construction & home improvement
Composite Decking World
Designs, supplies and installs low-maintenance composite decking for homeowners across Essex and surrounding counties.
CR
Commercial services
Catering Repairs London
Commercial catering equipment installation, repair and planned maintenance services for professional kitchens across London and surrounding areas.
EA
Home & garden
Essex Artificial Grass
Artificial grass supply and installation for residential gardens across Essex, with a focus on professionally fitted, low-maintenance outdoor spaces.
KJ
Luxury retail
Kotsonis Jeweler
A Greek luxury jeweller specialising in fine jewellery, engagement rings, wedding jewellery and carefully curated collections.
K&B
Real estate & hospitality
K&B Properties
A Greece-based real estate development and hospitality business specialising in technology-led and environmentally considered holiday homes.
MCL
Professional services
MCL Accountants
A Chartered Certified accountancy firm providing accounts, tax, VAT, payroll, cloud accounting and business advisory services to SMEs.
MD
Education
Maria Diavati Foreign Language School
A foreign language school offering structured language teaching, academic support and exam-focused programmes.
PE
Manufacturing & retail
Petikidis Epiplo
A long-established furniture manufacturer and showroom producing modern and classic furniture alongside bespoke interior design services.
DT
Health & wellness
Dimitris Tsouknidis
A philosopher and hypnotherapist offering hypnotherapy, NLP, philosophical psychotherapy and educational seminars.
FR
Trade services
Fix & Repair Engineers
Heating, plumbing and commercial catering equipment repairs, servicing and installations across London and the South East.
YM
Health & wellness
Yoga in Mykonos
Private and group yoga sessions in Mykonos covering Ashtanga, Vinyasa Krama, Hatha, Pranayama and Zazen.
LW
Creative services
Lee Waymont Photography
Wedding photography across Essex, London and the Home Counties, offering story-led coverage and bespoke photography packages.
AE
Engineering & safety
Antiplimmirika Ellados
Engineered flood-protection solutions for homes, businesses and public buildings using specialist barrier and protection systems.
KE
Trade services
Kensington Engineers
Heating and commercial catering equipment installation, repairs and maintenance across Kensington and surrounding areas.
QG
Automotive services
QuickGrip Mobile Tyres
Mobile tyre fitting, repairs and diagnostics across St Albans and surrounding areas, including roadside and workplace service.
EL
Manufacturing & distribution
ELTOP Trokoudes Bros SA
A supplier of architectural materials, countertops, specialised panels and surfacing products serving furniture, construction and interior design professionals.
TW
Commercial real estate
ToWork Professional Workspaces
Professional workspaces in Thessaloniki including private offices, coworking, virtual offices and meeting-room facilities.
GZ
Creative services
Gyula Zacsfalvi Photography
A Budapest-based wedding photographer specialising in authentic, documentary-style wedding photography across Hungary and Europe.
What clients actually get
One person responsible for the thinking and the work
I do not operate like a traditional agency. Clients deal directly with me from the first conversation onwards.
Direct communication
Questions, decisions and feedback come directly to me rather than passing through an account manager.
No outsourcing
The strategy and agreed implementation are handled personally, rather than handed to an unknown external team.
Commercial context
Rankings, traffic and clicks matter only when they support what the business is actually trying to achieve.
Plain English
I explain what I am doing and why without expecting clients to learn digital marketing terminology first.
What businesses bring me in for
Different businesses need different combinations of work
Some projects stay tightly focused on one channel. Others involve SEO, advertising, content and the website together.
SEO
Technical, local, content and AI-aware search optimisation.
Explore SEO →Google Ads
Paid search management, tracking and campaign optimisation.
Explore Google Ads →WordPress Web Design
New websites and redesigns built around search and customer decisions.
Explore web design →Content Marketing
Service pages, landing pages and useful content built around customer demand.
Explore content →SEO Audits
Detailed technical, content and search-intent reviews with clear priorities.
Explore SEO audits →Custom Website Tools
Calculators, estimators and interactive tools built for specific business processes.
Explore calculators →Want to talk about your business?
Tell me what you are trying to improve and what is getting in the way. You do not need to know which service you need before we speak.
Tell Me About Your Project