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George Papatheodorou > Articles by: George Papatheodorou
How to Handle Leads from Google Local Services Ads (LSA)

How to Handle Leads from Google Local Services Ads (LSA)

Growth, Tips by George Papatheodorou

Learn how LSA generate leads, why fast and accurate response matters, and how to handle calls and messages to improve performance and drive more bookings.

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GEO vs AEO: What UK Businesses Need to Know

GEO vs AEO: What UK Businesses Need to Know in 2026

AI, SEO by George Papatheodorou

Learn the difference between GEO and AEO, how AI search is changing SEO and what UK businesses should do to stay visible in Google and generative engines.

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AI SEO vs Traditional SEO: What’s Actually Different (and What’s Not)

AI SEO vs Traditional SEO: What’s Actually Different (and What’s Not)

SEO, AI by George Papatheodorou

Is AI changing SEO? Learn what’s really different, what hasn’t changed, and how businesses should adapt without chasing hype.

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The Business Owner’s Guide to SEO in 2026: 15 Critical Questions Answered

The Business Owner’s Guide to SEO in 2026: 15 Critical Questions Answered

SEO by George Papatheodorou

Discover the 15 SEO questions UK business owners ask most in 2026. From rankings to ROI, get straight answers without the jargon.

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Why Your Local Service Page Isn’t Ranking: 17 Fixes You Can Apply Today

Why Your Local Service Page Isn’t Ranking: 17 Fixes You Can Apply Today

SEO by George Papatheodorou

Your local service page isn’t ranking? Use this practical 17-point checklist to fix local trust signals, content, GBP, speed, and UX and win more jobs.

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SEO in the AI Era: How I’m Rethinking Organic Growth in 2026 and Beyond

SEO in the AI Era: How I’m Rethinking Organic Growth in 2026 and Beyond

AI, SEO by George Papatheodorou

In this deep-dive, I share how I’m rethinking SEO, content and organic growth in the age of AI search, AI Overviews and generative engines.

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The 5 Lead Systems Every Small Business Needs to Survive 2026

AI Isn’t the Problem – Your Strategy Is: The 5 Lead Systems Every Small Business Needs to Survive 2026

AI, Growth by George Papatheodorou

Learn the five systems that drive predictable leads in 2026. Fix visibility, content, offers, automation, and retargeting to grow your small business.

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The 4-Pillar Strategy to Get Your Business Recommended by ChatGPT

The 4-Pillar Strategy to Get Your Business Recommended by ChatGPT

AI, Growth by George Papatheodorou

The era of 10 blue links is fading. Master the four practical tactics that expand your digital footprint and secure your business a trusted position in AI-generated search answers.

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4 Steps to Rank #1 in ChatGPT in 2026

4 Steps to Rank #1 in ChatGPT in 2026

AI, SEO by George Papatheodorou

Learn the proven 4-step AI SEO strategy to rank #1 in ChatGPT in 2026 and make your brand the top recommendation in your niche.

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E-E-A-T for Essex Service Websites: Concrete Proof Signals That Increase Rankings & Conversions

E-E-A-T for Essex Service Websites: Concrete Proof Signals That Increase Rankings & Conversions

SEO, Tips by George Papatheodorou

E-E-A-T checklist for service brands: accreditations, reviews, expert bios, case studies, schema and GBP tactics to lift Map Pack rankings and conversions.

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